New Doughnut Trends Across APAC

The humble doughnut has seen multiple evolutions in recent years within the Asia Pacific region. In its most basic form, the doughnut is a piece of leavened fried dough with a hole in its middle, coated in sugar or glaze. Widely consumed as a dessert or snack, doughnuts have always come in a rich variety […]
I am opening a new shop: what do I need to think about?

You own a bakery, business is going well and you tell yourself: “Why not open another shop?”
Win points 3 times on this victory day golden jubilee

Victory Day bonus offer!! Between 13-19 December 2021 earn X3 bonus points by scanning the QR code in select Saf Instant products in the Lesaffre & Me app!
A clean shop and top service: best practices

A tidy shop window, immaculately dressed staff and excellent service are as much a part of your customer relations as the quality of the products
My dough is tearing: what should I do?

Let’s say you are taking your dough out of the kneader or while you are shaping it, you notice that it tends to tear.
Launch of our new loyalty program in Bangladesh

We are pleased to launch our new loyalty program in Bangladesh for Saf-instant® yeast : Saf-Instant Blue®, Saf Instant Gold Bulk pack® and Saf-Instant Gold®.
Does my bread have the best possible taste?

Flat breads, round, white, brown, wheat, bran, croissants… there’s something for everyone
What are the best ways to store your ingredients?

Flour, yeast and butter may be your basic ingredients, but you also need other fresh products for your pastries, snacks and other concoctions: creams, fruit, meat or shellfish… what are the storage rules for these food groups? We’re here to bring you up to speed.
Get organised for the month of Ramadan

Every year, the month of Ramadan represents a great trade opportunity for you. However, it can also be a source of stress because of all the intense activity in a short period of time. The difficulties of this “rush” can be largely controlled if you get organised well in advance. Whatever it takes, you need to ANTICIPATE!
A global supply chain, with local expertise

At Lesaffre, our supply chain relies on our global presence and local expertise to provide our customers with the best products and services possible.