Launch of our new loyalty program in Bangladesh

We are pleased to launch our new loyalty program in Bangladesh for Saf-instant® yeast : Saf-Instant Blue^®, Saf Instant Gold^® Bulk pack and Saf-Instant Gold^®.

This quick and easy service allows bakers to accumulate points to be able to enjoy a multitude of gifts from 2500 TKs to 30 000 Tks Daraz vouchers, smartphones.

Steps are simple to follow :

• Download the Lesaffre & Me app in your mobile from your favorite app store
• Register yourself within the app, you’ll get a 1000 points bonus once your account is created
• Scan the QR code on the Lesaffre boxes in your app
• Collect your points and start to order gifts

This concept will offer significant advantages to the most loyal bakers, you could enjoy a wide choice of gifts by converting your loyalty points in the Lesaffre & Me mobile application.